ORLANDO, Fla., April 9, 2025 — (AIM: ACSO), a leading provider of technology solutions for the leisure, entertainment, and cultural sectors, has been chosen to supply guest experience technology for the Qiddiya giga-project in Saudi Arabia.
Qiddiya City, located southwest of Riyadh, is poised to become the premier destination for entertainment, sports, and cultural activities in the Kingdom, covering an area of more than 300 square kilometers. Qiddiya, a crucial element of Saudi Vision 2030, will significantly contribute to the diversification of the country’s economy and its entertainment, sports, and cultural industries.
According to Qiddiya CTO Abdulrahman Al-Ali, Qiddiya sought a high-caliber partner to deliver ticketing solutions for its planned attractions, starting with Six Flags Qiddiya and Aquarabia. They believe that accesso‘s broad global experience with prominent entertainment operators will be vital in realizing their long-term vision and have great expectations for this partnership, considering it a fundamental component of their success.
accesso will implement accesso Horizon, its advanced ticketing and visitor management solution, across Qiddiya’s diverse range of attractions. This includes the highly anticipated Six Flags Qiddiya, which will feature the world’s longest, fastest, and tallest roller coaster, and Aquarabia, the first and largest water theme park in Saudi Arabia. accesso Horizon will be the core technology throughout Qiddiya’s portfolio of attractions and entertainment options, ensuring a consistent, world-class guest experience from online ticket purchase to enjoying on-site activities throughout the entire property.
accesso CEO Steve Brown stated that they are proud to collaborate with Qiddiya on this exciting and visionary project. He added that with the accesso Horizon solution, Qiddiya City will possess the necessary tools to create and deliver exceptional visitor experiences, establishing new benchmarks for entertainment excellence in the region.
Featuring a fully integrated platform, sophisticated business logic, and a comprehensive set of features, accesso Horizon will enable Qiddiya City to expand as new assets are introduced. Furthermore, the solution will facilitate the management of all guest benefits, services, and entitlements from a single platform designed to be the central hub of the entire management ecosystem. The solution also provides open APIs, allowing for direct integration with other technology partners.
About accesso Technology Group plc
accesso is a leading global provider of patented and award-winning technology solutions. These solutions enhance the guest experience, boost revenue, streamline operations, and support data-driven business decisions for operators in the leisure and entertainment industries. Currently serving over 1,200 venues across 33 countries, accesso invests significantly in research and development. This ensures venues have the technology to deliver unforgettable guest experiences. With a team of veterans from the attractions, cultural venue, and ski industries, accesso partners with venues. They increase their range of on- and off-site guest engagement to drive increased revenue through intuitive ticketing, point-of-sale, virtual queuing, distribution, digital professional services, and experience management technology.
accesso is a public company, listed on AIM: a market operated by the London Stock Exchange. Learn more at or follow accesso on ), and .
About Qiddiya
Qiddiya, one of Saudi Arabia’s giga-projects, is vital to Vision 2030’s ambitions for a vibrant society, a thriving economy, and an ambitious nation. Qiddiya aims to develop destinations, programs, and initiatives based on the Power of Play. These will enhance the quality of life for visitors and residents. Qiddiya’s first development is Qiddiya City, a city entirely dedicated to play and an epicenter of entertainment, sports, and culture, welcoming Saudi nationals, residents, and tourists.
About Qiddiya City
Qiddiya City is Qiddiya’s initial project – a new global destination built from the ground up on the principles of play. Located in the heart of the Tuwaiq Mountains, just 40 minutes from Riyadh, this vibrant city uniquely combines entertainment, sports, and culture.
Upon completion, Qiddiya City will offer residents and visitors a high quality of life with a wide array of attractions and experiences. These include a global center for gaming and esports, a multi-use stadium, golf courses, a motorsports precinct with a racetrack, the region’s largest water theme park, and a Six Flags theme park.
With Qiddiya’s Power of Play philosophy at its core, the city is designed to host some of the world’s biggest sports competitions, festivals, concerts, and cultural events. Sustainability and wellbeing are integrated into its urban plan, with residential, retail, and office spaces alongside extensive green zones, cultural centers, and top-tier healthcare and education facilities.
SOURCE accesso Technology Group
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