
SHANGHAI, Jan. 24, 2025 — 2024 marked the 20th anniversary of the UN Global Compact’s ESG (Environmental, Social, and Corporate Governance) initiative. Globally, ESG is a key driver of sustainable development. Addressing climate change and the Sustainable Development Goals requires governments, businesses, and investors to integrate ESG into their strategies and policies.
ESG is now a widely accepted framework guiding societal action. For businesses, the ultimate ESG goal is a mutually beneficial outcome, balancing economic and social gains. Jiu Zhang Holding Limited (“Jiu Zhang Holding” or the “Company”) recognizes this opportunity and integrates environmental, social, and governance factors into its strategic decision-making and operations. By using a variety of methods, the company aims to build a sustainable business model, improve resource efficiency, mitigate risks, enhance its reputation, and boost brand competitiveness and long-term value.
Pioneering technological innovation strengthens its leadership
Founded in 2008 and headquartered in Shanghai, Jiu Zhang Holding’s Founder and CEO, Ms. Yang Xuying, brings nearly 20 years of digital marketing experience. Her expertise, market insight, and adaptability have driven the company’s rapid growth in audio marketing services. Jiu Zhang Holding is now a leading online audio marketing services provider in China, integrating scene-based needs with digital media technology to provide high-quality brand marketing solutions.
Using artificial intelligence as its core technology, Jiu Zhang Holding leads the industry with its “AI Digital Marketing Algorithm Model.” Its two core products—the iVoice Digital Audio Intelligent Marketing Decision Platform and the Actuarial Cube SaaS Platform—offer AI-powered solutions across various industries. Through advanced audio technology, intelligent algorithms, and marketing automation, it optimizes digital advertising resources, improving efficiency and monetization to help clients achieve significant business growth.
Green development is integral to our approach, actively applying technology for the greater good
Jiu Zhang Holding, established during the rise of digital innovation, has a strong commitment to green development. The company considers the needs of shareholders, customers, employees, academia, and the public, consistently striving to deliver returns and value. It actively meets market expectations for high-quality growth, embracing ESG through technological innovation—a strategy it calls “Taking the Right Path and the Broad Path.”
Recognizing the crucial role of digital marketing and technological innovation in green transformation, Jiu Zhang Holding, guided by its ESG strategy, addresses the green development needs of its clients and partners. It leverages leading online audio marketing technology and expertise to build a unique ESG system. Sustainable development is integrated throughout its operations, continuously improving ESG efficiency and effectiveness.
After 17 years of growth, Jiu Zhang Holding has served over 2,000 brand partners. Its core competencies include technological innovation, content marketing, precise targeting, comprehensive support, and market adaptability. This showcases its deep expertise in digital marketing and reflects its progress in sustainable operations.
National policies and the growing importance of ESG are driving the digital advertising industry toward green transformation. Leveraging its technological strength and ongoing innovation, Jiu Zhang Holding has made significant strides toward green development. This marks not an end, but a new beginning. The company will continue its commitment to sustainable development, strengthening its ESG practices to contribute to a greener, lower-carbon, and more sustainable digital advertising ecosystem.
SOURCE Jiu Zhang Holding Limited