Orders from Supermarkets and Department Stores Increased More Than 1.7 Times

HONG KONG, May 8, 2025 — Following the May Day holiday, which saw a boom in domestic travel and spending, on-demand delivery platforms played a vital support role. Hangzhou SF Intra-city Industrial Co., Ltd. (“SF Intra-city” or the “Group“, Stock Code: 9699.HK), the largest third-party intra-city delivery service provider in China, reported an 87% year-over-year (YoY) increase in comprehensive delivery orders during the holiday. Deliveries from supermarkets and department stores rose by 177% YoY. Additionally, SF Intra-city introduced specialized solutions for cultural tourism delivery scenarios, with consumer services performing exceptionally well in cities like Chaozhou and Dali, where consumer (C-end) order volumes increased dramatically.

Consumer enthusiasm was high during the holiday, especially in the new tea beverage sector. SF Intra-city’s beverage delivery orders increased by 106% YoY during the May Day holiday. As the preferred on-demand delivery partner for popular tea and coffee brands like CHAGEE, Mixue Ice Cream & Tea, GuMing, and Luckin Coffee, the Group utilized its adaptable “in-store + commercial district + citywide” delivery model to ensure efficient online order fulfillment and smooth handling of peak demand.

In addition to tea beverage retailers, the Group collaborated closely with merchants across various commercial district scenarios, resulting in a significant 177% YoY increase in supermarket and department store orders. Other categories, such as pharmaceuticals, digital devices, cosmetics, and baby products, also experienced substantial double-digit YoY growth. This indicates a rising consumer preference for on-demand delivery for urgent and essential goods, reflecting a shift towards a “travel light, purchase on demand” consumption pattern.

During the May Day holiday, major food delivery and local lifestyle platforms capitalized on the holiday’s commercial opportunities by providing promotional subsidies. SF Intra-city, as an independent third-party on-demand delivery platform, collaborated with platforms like Douyin, WeChat, and Alibaba, enabling merchants to easily access delivery services across various food delivery and new retail platforms. This aided merchants in efficiently expanding their businesses and improved the on-demand delivery experience for consumers.

“Cultural tourism + instant delivery” is becoming a key factor in local tourism development. SF Intra-city introduced a “pickup, delivery, and concierge” solution for cultural tourism, providing services like luggage handling, hanfu returns, shopping assistance, and queue management. These services cater to tourists’ specific needs while enhancing the cultural tourism sector. As “county tourism fever” spreads across the country, on-demand delivery platforms are becoming increasingly important for providing infrastructure services for in-depth county-level tourism. During this year’s May Day holiday, SF Intra-city’s consumer services experienced significant growth in smaller cities and counties. C-end order volumes in cities such as Chaozhou, Dali, Enshi, Ganzi, Jinzhong, Shigatse, and Tieling increased dramatically, highlighting the vast potential of on-demand delivery services in county-level tourism markets.

Additionally, SF Intra-city’s last-mile delivery offers various transfer and door-to-door pickup and delivery options for express and logistics companies, helping to speed up traditional express delivery. During the May Day holiday, its last-mile delivery order volume increased by 102% YoY, allowing home-based users to receive their purchases faster and ensuring goods arrived before travelers returned home.

The May Day ‘Golden Week,’ a major period for travel and consumption, has attracted attention from consumers and businesses. The ongoing boom in holiday economics has fueled growing demand for on-demand delivery, underscoring the increasing importance of the on-demand delivery industry as essential consumption infrastructure. As local lifestyle consumption scenarios and patterns continue to evolve, SF Intra-city will strive to expand the scope of on-demand fulfillment services, improve our technological capabilities, and deepen collaborations as consumer behavior continues to innovate. The Group will champion the sustained growth of new consumption trends, collaborate with more business partners, adhere to our operational goal of achieving ‘high-quality, efficient and comprehensive third-party on-demand delivery services’ and better fulfilling our mission of ‘bringing enjoyable lifestyle to your fingertips’, firmly rooting ourselves in third-party on-demand delivery service.

About Hangzhou SF Intra-city Industrial Co., Ltd. (Stock code: 9699.HK)

SF Intra-city concentrates on emerging opportunities in the intra-city on-demand delivery sector. Since 2019, SF Intra-city has operated as an independent legal entity to capitalize on growth opportunities arising from new consumption trends. SF Intra-city employs a multi-scenario business model, offering comprehensive coverage of delivery scenarios for all types of products and services. The Company’s broad service coverage, which ranges from established scenarios like food delivery to growing scenarios like local retail, e-commerce, and services, enables it to adapt to evolving customer needs resulting from the development and upgrade of the local consumer market. For more information, please visit the Company’s website:

SOURCE SF Intra-city

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