• Subaru sold 5,277 units in July
• Forester had its best July ever
• Year-to-date sales are up 36.4 per cent compared to the same time last year

MISSISSAUGA, ON, Aug. 2, 2024 – Subaru Canada, Inc., (SCI) reported 5,277 units sold in July, marking the third-best July ever for the brand and a 2.8 per cent increase over July 2023. Year-to-date sales of 40,963 models are 36.4 per cent above the same time last year.

The all-new 2025 Forester achieved its best July ever, with 1,420 units sold. Since its introduction for the 1998 model year, one in four Subaru’s sold in Canada has been a Forester.

The 2025 Subaru Forester marks the nameplate’s sixth generation and is more versatile, safer, stylish and value-packed than ever. Completely redesigned from the ground up, the all-new Forester features a muscular exterior design, a more refined passenger cabin, and a quieter and more comfortable ride. Standard features include the latest version of the award-winning Subaru EyeSight system, with a new wide-angle mono camera, added for better pedestrian and cyclist pre-collision protection.

“It’s encouraging to see our new models remain popular with Canadians,” said SCI Chairman, President, and CEO Tomohiro Kubota. “This new generation of Forester continues to offer superb safety, versatility, and capability in all conditions while improving the comfort and refinement.”

Subaru Canada, Inc. is a wholly-owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 96 authorized dealers across Canada. For more information, please visit or or follow on X.

SOURCE Subaru Canada Inc.