Retail specialist to leverage a comprehensive asset management platform for digital transformation of retail operations
JEDDAH, Saudi Arabia, Feb. 10, 2025 — Retail Experience Destinations (RED), a subsidiary of Saudi real estate investment group AHC – AWJ, specializing in managing regional and super-regional malls across the Kingdom, has partnered with Yardi® for its technology solutions. The agreement was signed at the RLC Global Forum held at the Fairmont in Riyadh.
Yardi’s integrated, cloud-based software enables RED to manage its malls through a single platform. Automation boosts productivity and enhances customer experience while streamlining leasing, accounting, maintenance, and reporting. Furthermore, Yardi’s platform improves customer convenience by providing online access for service requests, lease documents, payments, and sales data uploads.
“Yardi aligns with our objective of leveraging cutting-edge technology to deliver a world-class experience, maximizing value for property owners and shoppers,” stated Khaled Abuhamdeh, CEO at RED. “Yardi’s comprehensive platform will centralize our data and support our continued growth and expansion of retail offerings across KSA.”
“We are pleased to collaborate with RED as they expand within the Kingdom,” said Said Haider, Senior Director at Yardi. “Yardi offers a scalable solution enabling RED to strategically plan for future growth and evolving needs. We look forward to supporting RED in achieving its goals.”
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About Retail Experience Destinations
Founded in 2023 as a subsidiary of AHC – AWJ, a Saudi real estate investment group, Retail Experience Destinations (RED) is a retail management company specializing in regional and super-regional malls. For more information, visit [website address].
About Yardi
Yardi® develops and supports leading investment and property management software for all types and sizes of real estate firms. With over 9,500 employees, Yardi partners with global clients to drive innovation in the real estate sector. For more information on Yardi’s vision, visit [website address].
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