LISBON, Portugal, Oct. 14, 2024 — On October 11, 2024, officials from Zhejiang Province and Portugal met at the Rádio e Televisão de Portugal (RTP) headquarters to sign a cooperation agreement. This agreement signifies a major step in cultural exchange between the two regions, setting the stage for collaborative projects in film, television, and cultural initiatives.

Attendees included Zhao Cheng, Member of the Standing Committee of Zhejiang Provincial Party Committee and Minister of Publicity, Chen Guangsheng, Secretary of the Party Leadership Group and Director of Zhejiang Provincial Department of Culture and Tourism, Nicolau Santos, Director of RTP, and Hugo Figueiredo, Board Member of RTP.

Zhejiang International Communication Center and RTP have signed a cooperation agreement regarding the distribution of the Zhejiang-produced TV series “Just in Time” in Portugal. Representatives from Zhejiang International Communication Center and RTP signed a memorandum of cooperation in the presence of the attendees.

This initiative aims to boost mutual appreciation of outstanding film and television productions from both Zhejiang and Portugal, fostering stronger industry ties and expanding the international reach of Zhejiang’s “Chinese stories” to European audiences and beyond.