CHICAGO, July 8, 2025 — US Agra Supply and Logistics, a prominent supplier of premium ingredients for hemp-based goods, is set to showcase its broad range of beverages at the Hemp Beverage Expo, running from July 9th to 11th in Atlanta, Georgia.
The “sober-curious” lifestyle trend is gaining traction, with almost half of all Americans seeking to reduce their alcohol consumption in 2025, marking a 44% rise since 2023. With alcohol sales declining nationwide, this year’s Expo offers a chance for distributors and retailers to offset revenue losses through novel and inventive hemp-infused offerings.
This venture commenced five years prior when Blake Villa and his spouse, Allison, chose to adopt an alcohol-free lifestyle. With prior expertise in the cannabis beverage sector, Villa aimed to create a product that would genuinely leverage the capabilities of the cannabis plant, providing reliable and regulated choices for consumers.
Villa established Qwik Liquids, a firm specializing in water-soluble technology designed to enable the solubilization of oil-based components. Qwik Liquids serves as a link between general consumers and cannabinoid biotechnology. This innovation facilitates quicker absorption in the body for recreational items such as drinks, emulating the rapid effect of alcohol.
Concurrently, Mark de Souza was departing his role as CEO of Revolution Global, an Illinois-headquartered multi-state operator (MSO), with the goal of founding a business focused on supplying ingredients for the hemp-infused product sector. De Souza and Villa collaborated, enlisting manufacturing specialist Pete Kalantzis, previously the Head of Operations at Illinois cannabis firm Verano, to establish US Agra Supply and Logistics.
“US Agra is positioned to become a dominant force, akin to Constellation or Diageo, within the hemp beverage market, presenting a varied selection that appeals to numerous consumer groups,” stated Villa. “Whether consumers prefer THC-infused seltzers and soft drinks, or non-alcoholic products containing THCV, vitamins, and caffeine, US Agra aims to deliver innovation and enhance daily living for them.”
Currently, US Agra possesses and manages seven distinct brands encompassing 16 product units (SKUs), among them C.R.E.A.M., a partnership with renowned hip hop group The Wu-Tang Clan, which secured the highest accolades at the 2025 High Spirits Awards for the sector’s top-tasting seltzer.
Every US Agra product is available for online purchase at theqwiklife.com.
Regarding US Agra:
US Agra stands as a premier supplier of superior ingredients for the hemp-derived sector, dedicated to providing natural products of the utmost quality. Boasting over 35 years of combined expertise in the cannabis and hemp fields, US Agra utilizes cutting-edge technology and stringent benchmarks to address the dynamic requirements of the market.
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SOURCE QwikLife