
Modhaus’s Cosmo app is launching on the Abstract blockchain to provide engaging, blockchain-based fan experiences. This will enable artists like tripleS, ARTMS, and idntt to connect directly with their global fanbases.
MIAMI, July 5, 2025 — , Abstract, a blockchain focused on consumer use and built to encourage the widespread use of crypto and spearhead the next evolution of the culture economy, has announced a strategic alliance with Modhaus, the South Korean entertainment company that created the successful K-pop groups tripleS, ARTMS, and idntt. As part of this partnership, Modhaus’s Cosmo fan engagement platform will be launched on the Abstract blockchain, representing a significant advancement in integrating global entertainment with cutting-edge blockchain technology.
Designed for a general audience, Abstract offers a simple, email and passkey-based onboarding process and subtle blockchain experiences, making it a perfect platform for Modhaus’s user-friendly fan engagement app. Cosmo allows millions of fans to collect digital photocards, participate in group decisions through voting, and complete interactive quests, all supported by digital collectibles and voting tokens. By launching on Abstract, Cosmo benefits from enhanced performance, a scalable infrastructure, and closer integration with a growing ecosystem of culturally relevant crypto-native apps and international brands.
The partnership occurs during a period of rapid growth in the global K-pop fandom market, a multi-billion-dollar industry driven by one of the most active digitally engaged communities worldwide. tripleS has gained 3.4 million followers and received the Best New Female Artist award at the 2023 MAMA Awards, a major and influential music award show in the K-pop scene. Meanwhile, ARTMS recently topped Billboard’s Top New Artist Albums chart and has amassed over 90 million streams on Spotify.
“Streetwear, gaming, hip-hop, and now K-pop—each flipped the script and empowered a new generation to move and shape culture,” said Michael Lee, co-founder and CEO of Abstract. “Cosmo is exactly what Abstract was built for—a space where fans don’t just watch, they vote, collect, and move in sync with their favorite artists. Together, Cosmo and Abstract aren’t just tech—they’re the prototype for a new cultural operating system. One that brings back what the internet lost: fun, ownership, and unapologetic creativity.“
By transitioning to Abstract, Modhaus gains access to faster performance, a streamlined onboarding process using just an email, Touch ID, or Face ID, and deeper integration with a growing ecosystem of culturally relevant, consumer-focused applications. Fans will enjoy all the advantages of blockchain technology without needing to understand its complexities, thanks to Abstract’s technology that makes Web3 seamless, accessible, and powerful for everyday users.
Together, Abstract and Modhaus are changing how fans connect with their favorite artists, bringing the benefits of blockchain to a global audience without the challenges of crypto complexity.
“At Modhaus, we’ve always believed fans deserve a real seat at the table—not just as viewers, but as participants in the creative process,” said Jaden Jeong, CEO of Modhaus. “Partnering with Abstract allows us to elevate that vision on a global scale, without forcing fans to navigate the complexities of blockchain technology. Together, we’re creating a new standard for artist-fan interaction—one that’s immersive, democratic, and built for the next era of K-pop.“
With nearly 2 million Abstract Global Wallets deployed, Abstract is quickly becoming the preferred blockchain for culturally significant projects that require speed, scalability, and simplicity. Its user base largely consists of Gen A and Z consumers who have discretionary income in high-GDP markets, making it a uniquely valuable platform for brands aiming to engage digitally native, culturally aware audiences. The Modhaus integration adds to Abstract’s expanding list of impactful Web3 applications that are transforming how consumer industries, such as music, entertainment, and gaming, use blockchain to unlock new models of growth, participation, and creative ownership.
About Abstract
Abstract is a consumer-focused blockchain designed to accelerate the broad adoption of crypto and lead the next wave of the culture economy. Its goal is to create the world’s largest on-chain community, powered by zero-knowledge (ZK) cryptography for quick, inexpensive, and secure transactions. At the core of Abstract is a groundbreaking consumer terminal that simplifies Web3 to feel as user-friendly as Web2, providing a seamless entry point to numerous intuitive, culturally relevant on-chain apps. Abstract was created by the team behind Pudgy Penguins, Ethereum, and Kubernetes, combining extensive technical expertise with cultural understanding. Learn more at
About Modhaus
Modhaus is a pioneering open architecture K-Pop agency that strives to lead the global music industry. The company enhances the connection between fans and artists by placing fans at the heart of the experience. Modhaus aims to involve fans in key stages of production using NFT-based governance mechanisms.
Media Contact
Sunshine Sachs Morgan & Lylis (on behalf of Abstract)
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