GameSir is expanding its reach in North America with a new office, aiming to increase its market share and brand visibility across the United States, Canada, and Latin America.
ORLANDO, Fla., Oct. 22, 2024 — GameSir, a global leader in high-performance gaming peripherals, has opened its North American headquarters in Orlando, Florida. Situated on the shores of Lake Eola, this new office will serve as the central hub for GameSir’s sales and marketing efforts in the United States, Canada, and Latin America.
Established in 2013, GameSir has become a leading innovator in gaming hardware, known for delivering high-tech peripherals that enhance the gaming experience. Guided by the motto “Just in Game,” GameSir is committed to providing gamers with the tools they need for precise control and enhanced gameplay. Continuously exploring new technologies, the company is dedicated to meeting the evolving demands of gamers worldwide.
The decision to establish a presence in North America reflects GameSir’s significant growth over the past decade. With a reputation for quality and innovation, the brand has earned recognition from top media outlets and cultivated a loyal customer base. The expansion into Orlando marks a crucial step in the company’s global strategy, as it seeks to strengthen its position in one of the world’s largest gaming markets.
Aaron Levin, a veteran with over 25 years of experience in the video game industry, will oversee the Orlando office. Levin emphasizes Orlando’s long history in video game development and highlights the strategic importance of the location. “Orlando has been home to world-class video game development studios for many years. Adding a world-class video game peripheral company to this vibrant region is a logical and exciting progression,” Levin said.
GameSir aims to increase both market share and brand awareness across North America. “Our mission is clear,” Levin added. “We want to provide gamers with controllers that offer a competitive advantage and a great experience. This can only be accomplished with quality and accessibility. High-quality video game products at affordable prices are how we do right by the gamers.”
Over the past year, GameSir has made significant progress in the North American market, particularly with its “Designed for Xbox” controllers and its product lineup tailored for mobile gaming, cloud gaming, the Nintendo Switch, and PC platforms. GameSir continues to push the boundaries of innovation, leading the industry with its use of Hall-Effect analog sticks. These sticks use non-contact magnetic sensors, ensuring they never wear down and preventing stick drift, securing durable and reliable performance for gamers.
With this expansion, GameSir is poised to further enhance the gaming experience for players across North America and beyond, providing gamers with cutting-edge peripherals designed to meet the demands of competitive and casual play alike.
About GameSir
GameSir, founded in Guangzhou, China, has been at the forefront of gaming innovation since 2013. The company is dedicated to creating gaming peripherals that enhance the gaming experience for every player, offering a range of products from mobile gaming devices to controllers for PC and console platforms. Guided by principles of pragmatism, innovation, openness, and cooperation, GameSir continues to expand its global presence while staying true to its mission of serving gamers worldwide.
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Vice President of Sales and Marketing, North America
SOURCE GameSir