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ANAHEIM, Calif., Oct. 22, 2024 — Northgate González Market, California’s premier Mexican-themed grocery store, proudly celebrated Hispanic Heritage Month by honoring 12 exceptional individuals with the 2024 JUNTOS Awards. This annual ceremony hosted at its corporate headquarters highlighted the unwavering commitment of leaders and influentials dedicated to uplifting Latino communities across Southern California.
“At Northgate Market, we believe in the power of unity and giving back to the communities that have supported us for over four decades,” said Oscar Gonzalez, Co-CEO of Northgate Market. “The annual JUNTOS Awards reflect this core value—celebrating the incredible individuals dedicated to serving and uplifting our communities.”
Born out of the challenges faced during the pandemic, the JUNTOS Awards campaign reflects Northgate Market’s ongoing mission to unite people and support those most in need. The honorees were selected for their outstanding contributions and impact on their respective communities, embodying the shared message that “we are all united” in supporting and empowering others.
As part of the awards, Northgate Market has allocated $24,000 in grants to local nonprofits chosen by the honorees, enabling these community champions to extend their impact further through critical initiatives.
The recipients of the 2024 JUNTOS Awards are:
Olga Munoz – Lynwood High School
Benefactor: Lynwood High School PBIS Club
Irving M. Chase – S & A Management LLC
Benefactor: Santa Ana College
Greg Gonzales – NESTLE USA
Benefactor: Families Forward
Norma E. Martinez – Centinela Elementary School District
Benefactor: Centinela Education Foundation
Daniel Campos – London Consulting Group
Benefactor: Pretend City Children’s Museum
Jonelle Gonzalez – Riverside Police Department
Benefactor: Riverside Police Foundation Y.A.N.A.
Eric Benitez – Disneyland Resort
Benefactor: CHOC Foundation
Fernando Cuen – Hormel Foods
Benefactor: Lynwood Partners Educational Foundation
Robert Alaniz – Milagro Media Strategies
Benefactor: FIX’N FIDOS
Alejandro Tamayo – Migrant Education Program Region 9
Benefactor: Migrant Education Program Region 9
Chef Jonathan Perez – MACHEEN
Benefactor: Colina De Luz Orfanato
Olga Guijon – Children’s Hospital of Orange County
Benefactor: CHOC Wellness on Wheels Super Kids Event
“I am deeply honored to receive the JUNTOS award from Northgate Gonzalez Market. I am grateful for the positive impact we are making together –juntos in the Hispanic community,” said Olga Guijon from Children’s Hospital of Orange County.
Throughout the past year, Northgate Market has strengthened its partnerships with more than 200 community organizations, addressing critical issues such as food insecurity and offering free health screenings and essential chronic disease and nutrition education programs. In line with its focus on providing educational opportunities, the Familia González Reynoso Foundation recently awarded over $250,000 in scholarships to further the academic advancement of young Latinos in the community.
For more information about Northgate González Market and its community initiatives, please visit .
About Northgate González Market
Founded in 1980, Northgate González Market is an authentic, family-owned, and operated Hispanic supermarket chain with 44 stores in Orange, Los Angeles, Riverside, and San Diego counties. Headquartered in Anaheim, Calif., Northgate Market maintains its cultural heritage by offering its customers the best quality and freshest foods and personalized service. Northgate Market’s commitment to its communities is furthered by the González Reynoso Family Foundation by providing scholarships and assisting needy families. Visit for more information.
Media Contact:
Stephen Chavez
(310) 486-4104
SOURCE Northgate Market