REDWOOD CITY, Calif., Nov. 14, 2024 — Rokid will debut its advanced smart glasses, the Rokid Glasses, at the upcoming Rokid Jungle 2024 event on November 18th in Hangzhou, China. Combining artificial intelligence and augmented reality, the Rokid Glasses represent a significant technological achievement. Rokid Jungle 2024, a major augmented reality industry event, anticipates over 1,000 attendees, including partners and industry leaders. The launch of the Rokid Glasses aims to redefine the everyday smart experience, setting a new benchmark in wearable technology.
Rokid Glasses: Reimagining AI and AR for Everyday Use
The Rokid Glasses blend style, comfort, and lightweight design with user-friendly, AI-driven features. Powered by Alibaba’s Tongyi Qianwen AI, they provide features such as object identification, language translation, and complex calculations. These capabilities, such as food calorie counting and real-time translation, make them particularly useful for travelers.
Utilizing Alibaba’s Zhi Xiaobao AI assistant, users control functions like ride booking and coffee ordering through voice commands. Advanced voiceprint recognition enables secure Alipay payments, leveraging Alipay’s AI audio detection for enhanced security and fraud prevention.
A key feature is the display of message notifications directly on the glasses, potentially reducing reliance on phone screens. This suggests a future where the Rokid Glasses could become a central daily device, potentially replacing smartphones. “Our new glasses redefine user experience, bringing the world’s first AI+AR glasses to daily life,” says Misa Zhu, Rokid’s Founder and CEO. “We aim to make high-quality AI+AR glasses accessible to all, and this launch is a major step.” Reflecting Rokid’s “Leave Nobody Behind” philosophy, the Rokid Glasses prioritize accessibility, usability, and comfort.
Rokid’s Impact on the Global Tech Landscape and AR Leadership
Rokid is transforming museum experiences using augmented reality to enhance visitor engagement, creating immersive and interactive displays. Over 2.5 million users utilize Rokid AR glasses, with over 300,000 making purchases and actively using the devices. Users spend an average of 2 hours and 45 minutes daily with Rokid glasses, showcasing product appeal and the growing popularity of augmented reality.
Rokid’s ecosystem boasts over 6,200 registered developers, reflecting its thriving developer community. The augmented reality market is highly competitive, with major players vying for market dominance. While the Meta-Ray-Ban collaboration has energized the smart glasses sector, Meta still faces challenges in user adoption and AR functionality despite significant investment in XR, VR, and AR technologies.
Rokid Jungle 2024: A Decade of AR Innovation
Rokid Jungle 2024 celebrates Rokid’s 10th anniversary and the future of AR innovation. Since its founding in 2014, Rokid has focused on human-computer interaction, consistently innovating in AR technology. From the original Rokid Glass to Rokid Air, AR Studio, and AR Lite, Rokid has significantly impacted the AR industry.
The launch of the Rokid Glasses solidifies Rokid’s leadership in AR innovation. To celebrate, Rokid offers a $20 discount on purchases from its official website using the code at checkout. Rokid will also showcase its innovations at CES 2025.
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