MINNEAPOLIS, May 5, 2025 — , a frontrunner in unified commerce transformations within the Salesforce environment, is pleased to announce that Brian Wagner has been named its Chief Revenue Officer. Wagner is a well-known and respected expert in enterprise SaaS. He has more than 20 years of experience as a sales leader, including important positions with Oracle, CloudCraze, and Salesforce.
Wagner’s most recent role was Vice President of Revenue and Commerce Cloud Specialists at Salesforce, where he oversaw successful teams that increased the use of Salesforce Commerce Cloud and Order Management solutions throughout North America. Before that, he was a key figure as Senior Vice President at CloudCraze, the original B2B commerce platform developed natively on Salesforce, which was later purchased and renamed Salesforce B2B Commerce.
David Blue, CEO and Founder of Saltbox Mgmt, stated, “Brian is not just joining Saltbox Mgmt; he is going back to the foundation of the Salesforce Commerce movement that he helped to create. Brian’s extensive knowledge, long-term connections, and unique viewpoint are precisely what we need to improve alignment, accelerate customer value, and drive innovation as we strengthen our partnership with Salesforce and provide unified commerce solutions for B2B organizations. I am incredibly excited and grateful to have him as a leader as we move into our next growth stage.”
Wagner’s arrival is the next stage in Saltbox Mgmt’s goal of providing unified buying experiences powered by the Customer 360 platform, and it follows a recent funding round headed by Salesforce Ventures. His knowledge of solution selling, platform strategy, and customer success enables him to expedite Saltbox Mgmt’s future phase of growth and innovation.
Luke Ball, SVP of Product Management for Commerce Cloud at Salesforce and board observer for Saltbox Mgmt, added: “I’ve personally seen Brian’s ability to develop trusting relationships and achieve results while working closely with him at Salesforce. His transfer to Saltbox Mgmt demonstrates the high quality of their team and their alignment with Salesforce. I’m excited to work with him again in this new role.”
Wagner’s appointment strengthens Saltbox Mgmt’s leadership team and reaffirms its dedication to working with Salesforce and its clients to build the future of modern buying experiences.
About Saltbox Mgmt
Saltbox Mgmt is a digital transformation consulting firm that specializes in the Salesforce ecosystem. Saltbox Mgmt uses its extensive knowledge of Commerce Cloud, Order Management, Agentforce, and the entire Customer 360 suite to assist clients in modernizing and unifying B2B experiences through scalable, future-proof solutions. Learn more at .
SOURCE Saltbox Mgmt
“`