Wyld Launches Wyld Works: A Justice-Oriented Program Promoting Corporate Activism and Social Responsibility

c310f2b47448ab8f653f5dfbfaebb497 Wyld Launches Wyld Works: A Proactive, Justice-Focused Program That Redefines The Relationship Between Enterprise and Activism

Wyld Works Highlights Social and Environmental Impact, Releases 2024 Impact Report with Comprehensive Corporate Social Responsibility Overview

PORTLAND, Ore., April 10, 2025, a leading edibles brand in the cannabis sector, is introducing Wyld Works, a new initiative focused on community and climate. This program aims to reshape the connection between business success and activism. Wyld Works is built on four main principles: Combating the War on Drugs, Environmental Sustainability, Health and Wellness, and Social and Racial Justice. The program demonstrates a dedication to prioritizing climate and community action within business operations, with the goal of setting an example for the broader CPG and cannabis industries.

Wyld (PRNewsfoto/Wyld)

“We understand that our individual efforts are not enough to achieve the change we seek. However, we are committed to doing everything we can to make a difference,” stated Aaron Morris, CEO and Co-Founder of Wyld. “Wyld Works aims to redefine success by emphasizing people, the planet, and progress, rather than solely focusing on profits.”

Wyld Works will influence the company’s main brands—, , and —ensuring they all prioritize community and follow environmentally responsible practices, from sourcing to packaging. The program guides internal operations and provides consumers with a way to support brands that share their values.

Alongside the launch of Wyld Works, the company is issuing its 2024 Impact Report. This report provides a transparent view of the company’s progress across key environmental and social metrics. Key achievements include:

  • 100,000 trees planted through nonprofit partnerships and employee initiatives since the program began.
  • Over 75,000 meals donated in 2024 to fight food insecurity.
  • More than 365 expungements secured in 2024 via Wyld’s restorative justice efforts, adding to over 1,300 records cleared with Wyld’s past support.
  • 100,000 pounds of ocean-bound trash removed in 2024, due to Good Tide’s collaboration with Ocean Blue Project.
  • 41 new community partners joined Wyld’s network in 2024, enhancing staff volunteer opportunities and boosting local impact.

Since its start in 2016, Wyld has significantly advanced its sustainable sourcing strategy. The company has offset 100% of its energy usage across all facilities with green power since 2021, earning recognition as an EPA Green Power Partner. Packaging innovations include using environmentally friendly inks, launching Good Tide with recyclable and compostable materials, and creating compostable pouches for Wyld Ones and Canadian products. Wyld has also switched to FSC-certified cardboard for shipping materials and adopted concentrated, Green Seal and EcoLogo-certified cleaning products to decrease shipping emissions and chemical waste.

Wyld Works is designed to drive consistent, meaningful progress, adapting to challenges and focusing on progress. “These efforts are not new to Wyld, but Wyld Works provides a central platform to strengthen our responsibility as a growing company,” said Morris. “We believe success includes impact and setting an example, not just revenue.”

For additional information about Wyld Works or to download the 2024 Impact Report, visit 

About Wyld Works
Wyld Works supports the Wyld, Wyld CBD, and Good Tide brands by promoting a justice-focused approach in the consumer packaged goods sector. With a strong commitment to environmental and community impact, the Wyld Works program ensures that products are eco-friendly—from sustainable sourcing to recyclable or compostable packaging—while prioritizing consumer and environmental health. Wyld Works operates under the principle of taking action for the climate and community, guided by four core areas: fighting the war on drugs, environmental sustainability, health and wellness, and social and racial justice. The program aims to create a future where businesses thrive and contribute positively to the planet and society. Learn more:

SOURCE Wyld

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