Zeigler Auto Group announced today that Subaru of Lafayette and Subaru of Schererville have both received the 2025 Subaru Love Promise Customer and Community Commitment Gold Award. This award is reserved for Subaru retailers who demonstrate exceptional dedication to their customers and communities.
INDIANAPOLIS, May 2, 2025 — and have been recognized by Subaru of America with the 2025 Subaru Love Promise Customer and Community Commitment Gold Award.
The award is part of the 2025 Subaru Love Promise Commitment Awards program and includes three categories: Community Commitment, Customer Commitment, and the Customer & Community Commitment Gold award, which both Zeigler dealerships earned.
The 2025 Subaru Love Promise Customer and Community Commitment Gold Award combines the stringent requirements of both the Community Commitment and Customer Commitment awards. It signifies consistent excellence in all areas of dealership operations. As the highest honor in Subaru’s Love Promise Awards program, the Gold award is given only to the most distinguished Subaru retailers for outstanding work with their customers and communities.
This Gold Award win for both dealerships highlights Zeigler Auto Group’s commitment to delivering “the Ultimate Automotive Experience” and building strong relationships within its communities.
“It is an honor to receive this Customer and Community Commitment Gold Award for both of our dealerships,” said Kyle Faiman, GM of Zeigler Subaru of Schererville and Zeigler Subaru of Lafayette.
“We are dedicated to ensuring our customers and community receive the best from us and will continue to uphold this commitment.”
The Zeigler Subaru of Lafayette dealership earned this award in its first year of eligibility after being acquired by Zeigler in 2023. Zeigler Subaru of Schererville, formerly Subaru of Merrillville, was acquired in 2021 as Zeigler’s first Subaru dealership.
Zeigler Automotive Group is among the largest privately-owned dealer groups in the U.S., with 84 franchises across 41 locations in Wisconsin, Illinois, Indiana, and Michigan. Its vehicle brands include both domestic and most imported manufacturers.
In addition to its automotive business, Zeigler owns and operates Zeigler Motorsports, an 85,000-square-foot motorsports dealership and action park that offers 19 different powersports brands, along with its own restaurant, Trak Houz Bar & Grill. Zeigler Motorsports also houses the Elevate Leadership & Team Building Academy, an executive training company.
The Kalamazoo-based dealer group also owns and operates Zeigler Pre-Owned of Chicago, three Byrider franchises, three finance companies, several insurance firms, and a leasing firm.
Founded in 1975, the company employs over 2,500 people and is among the top 1% of automotive dealers in the nation, with estimated annual sales of $2.2 billion for 2023.
The family-owned and operated company is known for its dedication to customer service and employee satisfaction. Zeigler is regularly recognized as one of the Best and Brightest Companies to Work for in the Nation, with similar recognition in Wisconsin, Chicago, and Michigan. Zeigler is also one of Glassdoor’s 100 Best Places to Work in the U.S. for 2024 and among Glassdoor’s top 10 U.S. companies for work-life balance.
SOURCE Zeigler Automotive Group
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