YIWU, China, April 26, 2025 — Yiwugo.com, the official website for the Yiwu Commodity Market, which is the world’s largest wholesale market for commodities, has seen its app downloads jump by 200% on Google Play’s Trending and Top Free charts since April 14, 2025. This surge is attributed to recent adjustments in international tariff policies. The Yiwugo app has risen to the top 30, and even the top 10, in shopping app rankings in countries like the U.S., France, and Malaysia. Many platform merchants are reporting a significant rise in direct inquiries from international buyers.
According to the Yiwu Index, sales of outdoor and leisure products in the Yiwu market surpassed 2 billion yuan in 2024, marking an approximate annual growth rate of 9%, which highlights substantial market potential. Outdoor sports equipment, as an emerging category, has shown strong performance in both domestic and international markets.
Yiwugo’s big data analysis also indicates that transaction volumes for hiking poles doubled year-on-year between January 1 and April 1, 2025. Increased interest in activities like mountaineering, hiking, and skiing has boosted domestic demand, while markets in Europe, the U.S., Russia, and Malaysia have also fueled a surge in orders. Furthermore, the National Health Commission’s promotion of balanced diets and weight management has triggered increased purchases of fitness and weight-loss equipment across China.
Zhu Jinming, the owner of Haoyang Outdoor Articles Firm, which specializes in mid-to-high-end hiking poles for over two decades, has observed a consistent increase in orders from clients in Russia and Brazil since 2021. A long-term Russian client, who has been purchasing from Haoyang since 2007, now places annual orders exceeding 1 million yuan. The company’s durable materials and dependable after-sales service ensure customer retention, even after they have tried other suppliers.
Haoyang is also performing well in the domestic market, averaging approximately 500 cases per scenic spot during peak tourist seasons like “May Day” at destinations like Mount Huangshan and Mount Sanqingshan.
Yan Peng, the founder of Linuo Vanguard Sport, has been a mainstay in Yiwu for over two decades, primarily serving clients from Europe, North America, and other regions. The company’s main products, including dumbbells, barbells, and exercise bikes, have become known for their quality. By investing hundreds of yuan more per ton in chrome plating to guarantee rust resistance, or by adding an extra inner cloth layer to sandbags to prevent leakage, Linuo has built client trust over 20 years. This dedication has also attracted increasing recognition through the Yiwugo platform and word-of-mouth referrals.
A Spanish client family, spanning two generations, has collaborated with Yan for nearly eight years. Since partnering with Linuo, their order volume has doubled, with each shipment now totaling at least one container.
Domestically, Yan has noticed a significant increase in sales of home fitness equipment, such as dumbbells, barbells, and competition bikes, driven by China’s national focus on fitness and weight management. “Purchasing trends are shifting toward more professional-grade gear,” he commented.
The concept of embracing nature and prioritizing health has broadened beyond elite circles, becoming a lifestyle adopted by billions globally. The transaction data pulsing through the Yiwugo platform in early 2025 may well foreshadow the next major global trend.
SOURCE Yiwugo.com
“`